Obnoxiously Tough
VisorGuard

Futureman was hired to help VisorGuard launch its first ever marketing campaign. The goal? Introduce VisorGuard and its protective film technology to the world and make the brand synonymous with visor protection.

Brand identity

Campaign development

Cinema quality content

Premium set design

Visorguard

born from grit, polished to perfection

Obnoxiously tough

Content as tough as the product itself

We took over a warehouse and transformed it into the ultimate set, built to showcase each unique “element” that Visorguard was built to face down, from rain to heat to rubble. Cinematic, brooding, and dynamic, our team captured the essence of our set with 8K cameras and lighting design that would make Batman himself stand up and clap.

The client

Warehouse -> Content playground

This client wanted to make a splash. So our creative had to look different, sound different, feel different than anything currently out there all while educating the consumer. Plus, it was the brand's first campaign, so both quality and quantity were important. We couldn’t just create one incredible video...we needed to create dozens of pieces of content to fill their social pages in order to establish and maintain a brand identity.